Website Auditing

Auditing websites to guarantee conversions

The purpose of auditing your website is to provide constructive feedback on your website and a basis for improving its effectiveness.
Our website audit service is a full analysis of everything related to your website’s level of efficiency, visibility and conversions. A complete and detailed website audit will give you a deeper understanding as to why your site is not generating good business for your company the way you think it should or why your sales and conversions are not improving.

Your website is often the first point of contact made between your business and potential customers. You've spent the time, effort, and money to get potential customers to your website through various advertising, but what happens to those visitors once they arrive?
If your website is not as successful as you had hoped, it is probably time to speak to a professional about website audit. You may attract thousands or even millions of visitors to your website every day, but does your website have the necessary features that will turn these prospects into loyalists?
It is no surprise that many organizations, from the largest corporation to the smallest businesses, spend a sizable fraction of their marketing budget to develop an attractive, effective, and user-friendly website. An audit is probably the best way to dramatically better your website's experience while not having to change the fundamental design of the entire site.

Areas of your website we will intensely focus on are...

How thoroughly did you think about your domain name? Was it really that important? You see, your domain name is the key element of your website. It can make or break you, so it’s crucial to use a domain name that works for your business. Why is your domain name so important? • It’s your visitor's “first impression”. • It affects SEO. • It defines your brand There are now over hundreds of new Top-Level Domains (TLD) your business can use that will not only bring out the uniqueness of your brand, but will in turn help with gaining website ranking as well as claiming your space on the web. We come in to help you with this research!

The misconception developers get is thinking that all hosting companies offer the same features. This is false. Because every web hosting company is unique with their offerings, we will assist with matching your website with the right web hosting company by knowing your exact website needs such as; The type of website you are building. Is it running on common CMS such as WordPress? Do you need Windows applications installed in it? Do you need support for a specific script (e.g. PHP)? Does your website need special software? How big (or small) can your web traffic volume go? Will you be running an e-commerce website? Are you using any specific shopping cart software? Do you need to process payment transactions on your website? Do you frequently need special hosting technical support? If done right, you can spend a lifetime of happiness with a reliable and high-performing host company. However, rushing into a hosting relationship without doing your research could lead to feeling trapped, misled, or extorted. Choosing the wrong host often ends with headaches and a messy, expensive divorce between you and them.

Many business owners know what SEO is and that it's important for any website. While many simply accept this at face value. In fact, SEO has grown so important that its value extends beyond the search engine and even to businesses without a website. For your business, SEO is entirely possible if you focus your energy on lightly optimized, but profoundly useful, relevant, and informative content. You may not necessarily have to pay a dime to SEO experts again if you know everything your website needs. With our professional advisory, you, your developer and the rest of your team can directly handle your website's SEO yourselves.

Well-informed organizations are fully aware that their websites are not just an information and money-making platform, but they are a public representation of their corporate image. Having your website offline due to a security breach can result in loss of information, revenue, reputation and trust. We will provide you with specific recommendations and detailed steps you can take to address any identified security vulnerabilities. After delivery of our reports, we will provide three months of free support to answer any questions you may have. This ensures your security vulnerabilities are properly mitigated or eliminated.

A website conversion is the most important factor to the success of your online marketing strategy and goals. It means getting your visitors to do what you want them to do, whether it is to buy your product, sign up for your newsletter, register for an event, download a pdf, or fill out a lead/contact form. Having a marketing website is a moot point if it doesn’t present the opportunity to close sales or generate leads. So, what do you do to ensure that all of these are enabled functionalities of your website? If you can’t confidently answer that question, start with engaging us to set some conversion goals. Regular examination of these goals will allow you to fine-tune the effectiveness of your site as well as lead you to developing new goals.

When building a website, many people do not take the time to stop and take a step back to check its functionality. However, website functionality can be a make or break feature when it comes to users interacting with your site. When considering how your website functions, you should look at it from the user’s perspective. Think about how your users interact with the site, in other words, how they navigate it, how they fill out forms, make purchases, and more. Here are ways we can take your website’s functionality to an entirely new level: • Advice on Call To Actions that really Calls. • Check out browser compatibility. • Having an information rich and useful content on your site. • Improve your web page loading time. • Improve Conversion Rate. • Have a holistic look into its design

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